Mobility Solution for Sales and Marketing Lead
Mobility Business Management software that keeps the pipeline full and conversions high.
Your title may be VP of Sales, Marketing Director, or Sales and Marketing Manager, but you are in charge of the company’s sales and marketing functions. Your efforts drive company revenue, so it’s important that you make the most of the time and talent you have available. You need to see how well you and your team are performing across your entire product line.
Your Responsibilities
You oversee the company’s customer engagement and are responsible for:
- Maintaining a database of contacts and tracking all sales activities.
- Marketing to prospects and producing Marketing Qualified Leads (MQLs).
- Marketing leads over to sale representatives once leads are qualified.
- Completing sales qualification and converting MQLs to SQLs.
- Tracking marketing campaign costs.
- Taking and writing contracts and ensuring final service delivery.
- Integrating leads with a marketing automation system for email marketing.
- Creating quotes, proposals, and rental orders easily—even remotely.
Seeing all customer history, including current/prior quotes, service issues, and history in real-time. That is why a combined integrated CRM system is important – whether you are in sales, marketing, sales support, or finance. You need real-time access to information about your staff and your customers at all times. Here is how RentGuruz can assist you and your staff:
Focus Areas
How RentGuruz Can Help
- Use RentGuruz’s CRM to track customer histories from first contact to final booking and more, including quotes, booking history, no shows, cancellations.
- Monitor customer comments real-time on timeline (wall).
- Identify problem areas in the sales cycles where prospects abandon the booking.
- Leverage RentGuruz’s integrated CRM functions to provide flexible pricing, booking management, and real-time availability of fleet inventory.
- Leverage RentGuruz’s CRM tools to create draft bookings, estimates so sales staff can easily access and modify – even remotely.
- Identify up-sale opportunities and monitor margins, commissions, and discounts.
- Keep productivity high by offering staff online access to up-to-date information from anywhere using any device at any time. All screens display the same content and automatically resize to fit any device.
- White Labeled custom mobile app to manage RentGuruz’s functionality on the go..
KPIs to establish and monitor:
- Prospect to opportunity conversion
- % opportunities closed
- Average % discounting
- Revenue/salesperson
- Profitability/salesperson
- Revenue/regio
- Profitability/region
- Fastest moving Fleet
- Marketing campaign results (# of leads)
Why RentGuruz?
RentGuruz is an integrated mobility solution in cloud that helps you run your mobility business more effectively. From operation to CRM and inspection & maintenance, RentGuruz is an ERP comparable mobility solution that provides a full view of your company in real time. Built on a robust technical platform, RentGuruz is running in the cloud for smooth and easy access.
Best of all, you are charged by the modules your company needs, not by the number of locations or number of assets (like other Auto Rental Software Vendors do). That means that everyone in your organization can be granted access to the information they need for their role without incurring additional expense to your business.
- One system that integrates with your company’s financial management suite like QuickBooks, XERO and MYOB
- Single clicks control over Operations, and CRM.
- Built using industry standard technology.
- Charged by the transaction not by the number of assets, even if they’re not booked.
